Watermeadow Medical – celebrating 20 years of excellence
Since its inception, Watermeadow has grown to become a global agency thanks to many of its longstanding employees playing a pivotal part in its success – our current Managing Director Nicola Duckworth joined in 2001, together with Penny Butcher, Principal Medical Writer, and Liz Southey, VP Medical & Scientific Services. Murray Edmunds, our VP of Medical Writing Excellence, is our longest serving employee, having joined Watermeadow in 1999. Exciting growth ahead Since then, Watermeadow has gone from strength to strength with more than 80 employees across three locations in the UK, with some home workers in the UK, US...
Source: Ashfield Healthcare News - November 6, 2017 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Heather Sharp honoured by Conference News
Their new CN30 Under Thirty initiative, delivered in partnership with Cvent, aims to give a platform to younger individuals in the conference and meetings sector, highlighting their outstanding achievements and offering them opportunities to learn from each other and leading industry figures. Heather joined Ashfield Meetings & Events in 2010 as a Project Executive and has shown passion, commitment and promise throughout her career, progressing naturally through multiple roles. Now an Account Director, Heather is responsible for a team of 20 talented event professionals that work across an extensive portfolio of clients...
Source: Ashfield Healthcare News - November 1, 2017 Category: Pharmaceuticals Authors: Ewan Jamieson Tags: Ashfield Source Type: news

Ashfield publishes white paper on sales outsourcing as a change partner
Pharmaceutical companies are facing unprecedented change. Product portfolios are migrating from mass market solutions to highly specialised therapies, relevant to relatively small patient populations. Reimbursement is becoming increasingly complex and successful commercialisation means targeting multiple stakeholders before a prescription is even written. In response, the pharma industry is exploring new sales and marketing models, evolving its core strategies to meet these modern, multifaceted challenges. Historically, contract sales organisations (CSOs) have provided a flexible, cost-effective means for the pharma indust...
Source: Ashfield Healthcare News - October 31, 2017 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Ashfield Pharmacovigilance to sponsor Proventa Internationals ’ B2B Pharmacovigilance Strategy Meeting USA 2017
Ashfield Pharmacovigilance, part of UDG Healthcare, is proud to sponsor Proventa International’s B2B Pharmacovigilance Strategy Meeting USA 2017, which will take place November 7, 2017 in Boston Massachusetts at The Westin Boston Waterfront. This event gathers leading pharmacovigilance experts from a mix of emerging to large Pharmaceutical, Biotechnology & Academic/Research Institutions to help solve key strategic challenges in the area of Pharmacovigilance. Proventa International is a Management and Market Intelligence Consultancy specializing in life sciences and healthcare sectors. By creating an executive network...
Source: Ashfield Healthcare News - October 30, 2017 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield Meetings & Events continues to identify future leaders
After an extensive assessment day, Ashfield Meetings & Events welcomed six employees to the 2017 programme; Luke Thorogood, Hollie Seager, Alexandra Gee, Emma Willis, Zoe Dunn and Asia Mirza. Each will be given a personalised development plan which will act as the objectives to their Future Focus journey. The initiative was created to identify individuals with the potential to fill future, critical roles within Ashfield Meetings & Events and its growing sister brand, SPARK THINKING. The two-year programme has been designed to create an environment that allows the individuals on the programme to explore their own po...
Source: Ashfield Healthcare News - October 26, 2017 Category: Pharmaceuticals Authors: Stephanie Gross Tags: Ashfield Source Type: news

An intrapreneurial spirit: Luke Flett speaks to C & IT
The full article appears below and in the autumn issue of C&IT Magazine. The post An intrapreneurial spirit: Luke Flett speaks to C&IT appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - October 25, 2017 Category: Pharmaceuticals Authors: Ewan Jamieson Tags: Ashfield Source Type: news

Ashfield to host workshop at the 14th annual eyeforpharma Patient Summit Europe 2017, London, UK
Ashfield is proud to be a supporting sponsor of the conference, taking place 19 – 20 October, and will be hosting a workshop session at 14:50 on day 1, where Jessica Brueggeman, EVP Health Behaviour Group, MicroMass Communications, and Jo Fearnhead-Wymbs, Patient Engagement Director, Ashfield Healthcare Communications, will be sharing insight into: The key to improving patient outcomes and brand performance Traditional pharma marketing approaches that only provide education and information are not enough to change patient behaviour Evidence-based strategies from behavioural science and health psychology provide a ro...
Source: Ashfield Healthcare News - October 16, 2017 Category: Pharmaceuticals Authors: Sarah Edwards Tags: Ashfield Source Type: news

Ashfield Graduate Ambassadors to attend University careers fairs across the UK
Over the coming weeks, the graduate ambassadors will be visiting careers fairs over the UK to talk honestly about their experiences of working, not only within the industry, but for Ashfield. The ambassadors will use their own experience to inform, enthuse and inspire prospective students to choose medical sales and Ashfield as employer of choice. Two of our ambassadors, Lorna Towndrow and Ryan Wade recently wrote about their experiences with Ashfield in a blog, which you can read here. The ambassadors will be able to: Answer key questions about the role of a representative Outline the challenges, benefits, career opportu...
Source: Ashfield Healthcare News - October 13, 2017 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Ashfield proudly sponsors the second Pf Award Winners Club at the House of Commons
The event, which is invitation-only, took place at the House of Commons in Central London and honoured Pf Award winners from over the last 18 years – including Ashfield’s very own winners from 2017, Neil Lawton and Kathy Wadhams, who you can read more about here. The Winners Club event was created last year as an exclusive network of professionals who have been previously recognised for their excellence in the pharmaceutical and medical device industry. During the evening, all Pf Winners in attendance were given a pin badge, signifying their membership to the prestigious club before a motivational speech from Bonita N...
Source: Ashfield Healthcare News - October 3, 2017 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Ashfield Meetings & Events scoop life sciences event award
Ashfield provided the venue sourcing, logistical support, production, AV and creative theming for the Bayer UK conference that was attended by 450 attendees from their pharmaceutical, consumer, crop science and animal healthcare operating divisions. In addition, Ashfield worked collaboratively with Rapport to deliver the messaging and content to ensure the new business positioning and strategy was translated into an experiential event. The judges commented on the winning submission: “Clear, strong objectives from the outset have led to an innovative and highly engaging event. The project clearly met the brief with an inc...
Source: Ashfield Healthcare News - October 2, 2017 Category: Pharmaceuticals Authors: Ewan Jamieson Tags: Ashfield Source Type: news

Eoin McAtamney announced as Managing Director of Ashfield Ireland
Eoin joins Ashfield from Fresenius Kabi in Ireland where he was National Sales Manager. Prior to this, Eoin was Business Unit Director (UK and Ireland) with Pharmed Group, where he managed the Pharmaceutical & OTC division in Ireland and led the successful entry and development of the business into the UK market. Previously Eoin has gained sales experience in both the pharma and CSO environments. Eoin holds a BA Hons Business Administration, an MBA degree and diplomas in digital marketing and health economics. Eoin is also currently President of the Pharmaceutical Managers Institute (PMI) in Ireland. Commenting on h...
Source: Ashfield Healthcare News - September 28, 2017 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

MicroMass Communications joins Ashfield
MicroMass designs solutions across all therapeutic areas that improve patient and health outcomes by changing patient and provider behaviour. These solutions are created bespoke to the needs of each of MicroMass’ pharmaceutical clients. As the role of patients in healthcare decision making expands, coupled with the ongoing shift to digital channels, demand from pharmaceutical companies for behavioural change and direct patient engagement capabilities is increasing. MicroMass generates the majority of its revenue from patient engagement and support programmes, with the remainder coming from HCP (healthcare professional) f...
Source: Ashfield Healthcare News - September 14, 2017 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Ashfield to host webinar on Patient Support Programmes on Tuesday 10 October
Patients, payers and healthcare professionals have high expectations for patient support programmes (PSPs). Pharma’s ambition is to deliver a truly differentiated service with measurable results and improved patient outcomes. But is this ambition always achieved? We are hosting a one-hour webinar to help you deliver an exceptional PSP. Join Nagore and our panellist, Thomas Kerscher, Global Head Patient & Customer Excellence for Shire. Discover 5 ways to make your PSP a big success: Get invaluable insights based on 16 years’ experience of creating successful PSPs Learn to design, deliver and measure a programme tha...
Source: Ashfield Healthcare News - September 1, 2017 Category: Pharmaceuticals Authors: Elizabeth Van Osten Tags: Ashfield Source Type: news

Ashfield to host webinar on Patient Support Programs on September 26th
Patients, payers and healthcare professionals have high expectations for patient support programs (PSPs). Pharma’s ambition is to deliver a truly differentiated service with measurable results and improved patient outcomes. But is this ambition always achieved? Discover 5 ways to make your PSP a success: Get invaluable insights based on 12 years’ experience of creating successful PSPs Learn to design, deliver and measure a program that really stands out Take away practical dos and don’ts that will change the way you think about PSPs Answer the questions: How do we define success and add value to lots of different ...
Source: Ashfield Healthcare News - September 1, 2017 Category: Pharmaceuticals Authors: Elizabeth Van Osten Tags: Ashfield Source Type: news

Ashfield Healthcare Communications K.K. is ruby sponsor of the 2nd Asia Pacific meeting of ISMPP, Tokyo, Japan
Building on the success of the inaugural meeting last year that focused on collaboration within the region to drive ethical and effective publications, this year’s meeting will focus on “navigating our future” and has some interesting presentation and panel discussion sessions planned looking at: GPP and Other Guidelines: an Editor’s Perspective, Pubs 2020 – Further, Faster, Stronger and Meeting in the Middle: Global Affiliate Collaboration in Medical Publications. Whilst we’re at ISMPP we looking forward to having lots of interesting discussions with visitors to our booth as we seek to understand more about th...
Source: Ashfield Healthcare News - August 25, 2017 Category: Pharmaceuticals Authors: Sarah Edwards Tags: Ashfield Source Type: news