A Framework for Estimating Health State Utility Values within a Discrete Choice Experiment: Modeling Risky Choices

Conclusion. Applying the correct model of risky choice is important whether a modified SG or a risk-based DCE is deployed. It is, however, possible to estimate a probability weighting function within a DCE and estimate "unbiased" utility values directly, which is not possible within a modified SG. We conclude by setting out the relative strengths and weaknesses of the 2 approaches in this context.
Source: Medical Decision Making - Category: Health Management Authors: Tags: Original Articles Source Type: research