Extending the theory of planned behavior to understand consumer purchase behavior for organic vegetables in Brazil: the role of perceived health benefits, perceived sustainability benefits and perceived price

Publication date: Available online 23 January 2021Source: Food Quality and PreferenceAuthor(s): Lethicia Camila Dorce, Marcelo Corrêa da Silva, Juliana Rosa Carrijo Mauad, Carla Heloisa de Faria Domingues, João Augusto Rossi Borges
Source: Food Quality and Preference - Category: Food Science Source Type: research