Must-follow healthcare marketing folks on Twitter

by Nancy Cawley Jean I've been on Twitter for almost five years now. It has become my go-to source for everything: research, breaking news, trends, healthcare marketing information and meeting wonderful people. Over the years, I've used the list function in Twitter to easily organize the people I follow so I can quickly browse through categories like news outlets, journalists or healthcare marketing folks. This post highlights some of those on my list because if you are in healthcare social media you should be following them too. Now believe me when I say this list is not all-inclusive. I know there are many folks who deserve to be included, but there's just not enough space in a blog post to single out all the amazing minds sharing healthcare marketing information. @leeaase Lee Aase is probably one of the best known folks in healthcare social media. If you look him up on Wikipedia you'll find: "Lee Aase is an American pioneer in using social media tools in the hospital environment, and is an advocate for social media adoption in healthcare." I've had the opportunity to talk to him a few times by phone, and even called him once to get his opinion on a course of action when we were going through a crisis situation. Of course his advice was amazing, but beyond that, he's a genuinely nice person who has really figured out what it takes for a healthcare organization (or any organization for that matter) to be successful in social media. Be sure to check out his blog too. ...
Source: hospital impact - Category: Health Managers Authors: Source Type: blogs