Cancer Information Seeking in the Digital Age: Effects of Angelina Jolie's Prophylactic Mastectomy Announcement

Conclusion. Jolie’s unique announcement spurred significant information seeking about breast cancer genetic testing and treatment procedures, although the surge in queries returned to preannouncement levels after 1 week. Future research should apply digital methods to advance our understanding of cancer information seeking in the digital age.

Source: Medical Decision Making - December 17, 2014 Category: Health Management Authors: Noar, S. M., Althouse, B. M., Ayers, J. W., Francis, D. B., Ribisl, K. M. Tags: Original Articles Source Type: research