CVS ' s Grand Strategy for HealthHUBs and Aetna Becoming Apparent

In a previous blog note, I reported that CVS was launching a new type of retail health facility in Houston called a HealthHUB (see:CVS Expands Its Healthcare Presence with Its New HealthHUB Stores). The first store has now opened in Houston and was discussed in detail in a recent article (see:CVS Wants to Make Your Drugstore Your Doctor). These facilities are designed to offer a greatly expanded set of health services including wellness. Below is an excerpt from the Fortune article. It's very long so I can cover only a portion of it.[CVS] CEO Larry Merlo is working to transform CVS into a wellness pioneer —far from its origins as a drugstore.Today the master plan is to combine Aetna ’s claims data and analytics that identify which of its 22 million members are at risk for, say, developing diabetes or cardiac disease (see:CVS Health Completes Acquisition of Aetna, Marking the Start of Transforming the Consumer Health Experience), with CVS ’s capacity to guide them to testing and treatment before the disease progresses, at the pharmacies and HealthHUBs. That formula is targeted to generate big savings by curbing readmissions to hospitals and getting patients to adhere to their drug regimens....[Part of the plan consist of] recruiting CVS ’s biggest customers, mostly other insurers, to adopt a fresh model that gives CVS a share of the potentially giant savings to come from counseling and screenings at their corner clinics that keep patients out of operati...
Source: Lab Soft News - Category: Laboratory Medicine Authors: Tags: Diagnostics Healthcare Business Healthcare Delivery Healthcare Innovations Healthcare Insurance Medical Consumerism Preventive Medicine Source Type: blogs