African-American Patients' Preferences for a Health Center Campaign Promoting HIV Testing: An Exploratory Study and Future Directions

Conclusion: The media are a cost-effective strategy to promote HIV prevention. Posters and brochures are inexpensive and easy to reproduce for clinical settings. Television campaigns may be feasible in clinics with closed-circuit televisions. Research is needed on campaign messages. An effective health center HIV testing campaign may help mitigate the disproportionate toll HIV is having on African Americans.

http://jia.sagepub.com/cgi/content/abstract/13/6/488?rss=1

Source: Journal of the International Association of Physicians in AIDS Care (JIAPAC) - November 10, 2014 Category: Infectious Diseases Authors: Arya, M., Kallen, M. A., Street, R. L., Viswanath, K., Giordano, T. P. Tags: Short Communications Source Type: research