Consumer willingness to pay for pharmacy services: An updated review of the literature
Quantifying the value of pharmacy services is imperative for the profession as it works to establish an expanded role within evolving health care systems. The literature documents the work that many have contributed toward meeting this goal. To date, however, the preponderance of evidence evaluates the value of pharmacist services to third-party payers; few published studies address the value that consumers place on these services.
Source: Research in Social and Administrative Pharmacy - Category: Pharmaceuticals Authors: Jacob T. Painter, Laura Gressler, Niranjan Kathe, S. Lane Slabaugh, Karen Blumenschein Source Type: research