A critical evaluation of the UK SunSmart campaign and its relevance to Black and minority ethnic communities

This article aims to critically analyse the UK SunSmart campaign’s success in addressing skin cancer in the population and in particular its relevance to BME communities. It also compares this approach with the Australian campaign. This article demonstrates that Australia’s campaign has been more successful than the United Kingdom’s due to their more comprehensive application of health promotion and public health principles.
Source: The Journal of the Royal Society for the Promotion of Health - Category: Health Management Authors: Tags: Peer Review Source Type: research