Ashfield to present at the 13th Annual eyeforpharma Patient Summit Europe 2016, London, UK

The upcoming eyeforpharma Patient Summit Europe brings together those who want to define a new patient-centric model that works, and this year’s theme ‘Prove it: Why putting patients first makes business sense’ is set to stimulate lots of interesting conversation and debate across the two days, 17 – 18 October 2016. Ashfield is proud to be a gold sponsor of the Patient Summit Europe, and will be delivering a plenary session at midday on day 1, where Ashfield’s Jo Fearnhead-Wymbs, Patient Engagement Director and Anita Osborn, Head of Nursing Operations, will be joined on stage by Dr Oleksandr Gorbenko, Global Patient Affairs Medical Lead, ViiV Healthcare, and Flóra Raffai, Executive Director, Findacure to discuss case studies and patient experiences that can impact the drug development process. Patient insight, input and outcomes: delivering value through effective engagement Mapping the many touchpoints where pharma can engage with patients throughout the product development lifecycle Understand how to deliver and measure value to patients as well as your own business through this approach Real world case examples from our panel of experts from industry, advocacy groups and the healthcare profession This year’s Patient Summit is co-located with the Multichannel Excellence Summit, which will focus on ‘advancing your multichannel strategy for valued partnerships with patients, HCPs and payers’, and we look forward to having lots of interesting discussions in ...
Source: Ashfield Healthcare News - Category: Pharmaceuticals Authors: Tags: Ashfield Source Type: news