E-cigarettes, Hookah Pens and Vapes: Adolescent and Young Adult Perceptions of Electronic Nicotine Delivery Systems

Conclusions:
Young adults and adolescents report distinct ENDS sub-types with varying characteristics and social perceptions of users. Although they had more positive than negative perceptions of ENDS, prevention efforts should consider highlighting negative attributes as they may discourage use and product trial among young nonusers.

Implications:
Our study underscores the need for a standardized measurement system for ENDS sub-types and additional research on how ENDS sub-types are perceived among adolescents and young adults. In addition, our findings highlight negative product attributes reported by participants that may be useful in prevention and regulatory efforts to offset favorable marketing messages.

Source: Nicotine and Tobacco Research - September 8, 2016 Category: Addiction Authors: Wagoner, K. G., Cornacchione, J., Wiseman, K. D., Teal, R., Moracco, K. E., Sutfin, E. L. Tags: Original Investigation Source Type: research