LEO Pharma appoint Ashfield Meetings & Events exhibits team

LEO Pharma are specialists in dermatology and thromboembolic medicine, treating skin and blood clotting conditions in over 100 markets globally. The Denmark-based pharmaceutical company has not exhibited at EADV for four years. The strategic decision to exhibit there this year follows recent high profile acquisitions, existing product and treatment updates and the need to communicate new biologic treatments to leading dermatology physicians. Ashfield Meetings & Events will be designing, building and project managing a 63m² booth. The exhibit space will be transformed into an immersive learning environment using a number of innovative, multi-channel engagement techniques designed to extend the life cycle of the exhibit. Gerry Montgomery (Business Director, Ashfield Meetings & Events) commented on the appointment: “Following a competitive pitch we are delighted to collaborate with LEO Pharma at EADV. It is a new client for our exhibits team and we proposed some ingenuous concepts utilising the latest technologies. We are confident the environment will truly represent the brand and products and facilitate meaningful conversations. We hope to build a strong and lasting relationship with LEO Pharma who have added to our extensive client base in Denmark.” Gritt Rasmussen (Global Patient Solutions Manager of Bio Dermatology, LEO Pharma) said: “Ashfield Meetings & Events demonstrated a deep understanding of our brand and values. Their creative concepts and ideas wo...
Source: Ashfield Healthcare News - Category: Pharmaceuticals Authors: Tags: Ashfield Source Type: news