Sisters Are Doing It For Themselves

You don’t have to look far in the business of health to find rampant sexism.
If you were at JP Morgan, you couldn’t miss the story about LifeSci Advisors’ party, where they hired a cadre of beautiful female models to keep the predominantly male partygoers company, ostensibly because they couldn’t find enough professional women to invite to make the room feel equal. Such a ruckus ensued afterwards that the LifeSci Advisors team issued an apology to party attendees (see their somewhat desperate-sounding apology letter below), after first firmly insisting that the ruckus wasn’t merited.   My friend Nancy had a hilarious comment on this, fantasizing about this situation from Emily Litella’s perspective (if you are too young to remember Gilda Radner’s Emily Litella character, curse you and click HERE for clarity).
Emily (Gilda):  “I don’t understand what all the fuss is about.  People said we needed a good model.”
Chevy Chase:  “That’s ‘business MODELS,’ not MODELS.  It’s a financial concept.”
Emily (Gilda):  “Oh….(smiling at the camera)…never mind.”
In MedCity News, Neil Versel recently wrote a story about an ad recruiting for “booth girls” for a vendor planning for HIMSS.  The ad’s sponsor noted that business casual clothing was fine, but a photo was a necessary step in being considered for the job.  Neil’s question was exactly right, “has a booth babe ever helped a health IT vendor close a sale?”  Given the typic...

Source: Disruptive Women in Health Care - February 25, 2016 Category: Consumer Health News Authors: dw at disruptivewomen.net Tags: Advocacy Source Type: blogs